This is how premium Fairtrade can be
Our coffees taste good. But that is not enough. It is our responsibility to recognize challenges in our surroundings and contribute to their solutions, both here and there. For that reason, we take measures that benefit people and the environment:
Fair conditions for coffee farmers
Out of appreciation for our farmers, Fairtrade is a matter of course for us. The family farms in East Africa receive a fairer price for their coffee cherries and can rely on a steady income thanks to price guarantees. Through the Fairtrade initiative, we also secure investments in local social and ecological projects.
Supporting local communities in Africa
Our appreciation for people and nature is reflected in our deep connection with the earth and the people who cultivate it. Despite the additional premium, many Fairtrade farmers in Africa still live in poverty. Therefore, we also assist in building cookstoves to improve both the daily lives of our partners and the local environmental conditions.
Our focus on sustainability
We aim not only to compensate for our ecological footprint but also to keep it small from the beginning. That's why our Afro Coffee packs are biodegradable, the cookstoves help reduce CO2 emissions in the country of origin of our coffee beans and our tea comes in hand-sewn cotton bags.